BMW’s i subbrand has been the company’s technological trailblazer since the i3 full-electric city car was launched. The flagship iNext concept pushes the subbrand to new levels. The subbrand's boss, Robert Irlinger, spoke about BMW's electrification strategy.
https://www.autonews.com/executives/bmw-exec-explains-why-automaker-changed-its-electrification-strategy http://ifttt.com/images/no_image_card.png
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